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Japanese Cuisine By Maya’s Merienda

Osaka Grill & Bowl — A true taste of Japan in every bite! 🇯🇵🔥
Enjoy flavorful assorted yakitori, hearty donburi bowls, and classic yaki­soba noodles — each made with authentic Japanese sauces and fresh ingredients. From the grill to your bowl, it’s comfort food straight from Japan’s street markets! 🍢🍚🍜✨

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Matcha Beverages By Fiesta On Tap

Matcha & Boba Stop — Where Japanese tradition meets bubble tea fun! 🍵🧋✨
Explore a delightful variety of matcha drinks and boba teas, blending authentic Japanese matcha with chewy tapioca pearls and creative flavors. Refreshing, smooth, and made to brighten your day! 💚🇯🇵

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Matcha Drinks By Matchami

Matcha Cloud — A dreamy twist on Japan’s favorite green tea! 🍵☁️
Enjoy refreshing Sticky Mango Matcha, creamy Coconut Cloud Matcha, and soothing Lavender Matcha — each cup blending authentic Japanese matcha with tropical and floral flavors for a modern, refreshing experience. 💚✨

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Yakitori/Yakisoba By Kabuki Soba

Tokyo Grill House — Classic flavors straight from Japan’s street stalls! 🔥🇯🇵
Savor juicy Yakitori — perfectly grilled skewers — and flavorful Yakisoba, Japan’s famous stir-fried noodles tossed with savory sauce and veggies. A delicious taste of Japanese matsuri (festival) spirit in every bite! 🍢🍜✨

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Japanese Sweets By Momoliciouz

Start with the classic Mitarashi Dango — soft rice dumplings glazed in sweet soy syrup — then enjoy the glossy Ichigo Ame (Tanghulu) and refreshing Japanese specialty drinks. Each treat captures the joyful flavor of Japan’s street festivals! ✨🎌

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Anime Merch By Otaku Bouquets

Otaku Haven — A dream stop for every anime lover! 💫🎌
Find adorable anime plushie bouquets, stylish anime shirts, cute credit card stickers, mysterious blind boxes, and trendy anime clothes for Labubu. Whether you’re collecting, gifting, or just showing your fandom pride — this booth is pure anime magic! 🧸✨

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Matcha Drinks By Fizz & Matcha

Sparkling Matcha Bar — Where tradition meets a refreshing twist! 🍵✨
Discover a unique mix of carbonated matcha drinks and creamy matcha lattes — blending the bold taste of Japanese matcha with a fizzy, modern touch. Refreshing, energizing, and made for true matcha lovers! 💚🇯🇵

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Matcha Drinks By Spillmug Matcha

Matcha Mood — Sip your way into calm with every cup! 🍵✨
Enjoy rich, creamy matcha lattes blended with your favorite flavors — from dulce de leche and white mocha to caramel, vanilla, cinnamon honey, and lavender. Each drink is a perfect balance of Japanese matcha and modern sweetness — handcrafted for matcha lovers! 💚🇯🇵

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Yakitori Skewer By Xu San Duo Food Truck

Yaki Master Grill — Bringing the smoky flavors of Japan straight to you! 🔥🇯🇵
Savor freshly grilled beef, chicken, and squid yakitori, each glazed to perfection over open flames. Don’t miss the signature garlic vermicelli scallops — tender, buttery, and bursting with umami. The true taste of Japanese street grilling at its finest! 🍢🦑✨

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Fine Grocery Products and Japanese Alcohol by Jinchan Foods

Imported directly from Japan, our products are carefully selected from the artisans of Jinchan Foods.
Each miso, tea, sauce or liqueur reflects traditional craftsmanship passed down through generations.

We focus on authentic ingredients and artisanal quality to offer you a true culinary journey to the heart of Japan .

Excessive alcohol consumption is harmful to your health — please drink responsibly.
Alcohol sales are strictly reserved for adults aged 18 and over.

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Exclusive Performance by ALLYTOKYO

JAPAN Fes 10/5, experience Harajuku’s top salon vibes with ALLYTOKYO!

Guests can enjoy free haircuts by Alipee and hair styling by Nanami, straight from one of Japan’s trendiest beauty scenes.

Event Highlights

•11:00 AM – Free haircuts & styling

•1:00–4:00 PM – ALLY Inspire Fashion Contest: Post your best ALLYTOKYO-inspired look with #allyJapanfes for a chance to win special prizes, including a kimono photoshoot or pro styling tools.

•4:00 PM onward – Walk-ins welcome for hair services

Winners will be announced during the event, so come dressed in your boldest, cutest Japanese fashion and join the fun!

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Yakisoba By Asian Streetness

Yakisoba & Skewers Galore 🍜🍢
Kick things off with classic yakisoba noodles or hearty rice bowls, then fire up your taste buds with smoky yakitori skewers—beef, chicken, pork, shrimp, dumplings, and tofu. End on a sweet note with silky Japanese coffee jelly, or sip on a creamy matcha latte, chilled jelly iced green tea, or fizzy Ramune soda. A full taste of Japan in every bite and sip! ✨

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Wagyu Gyoza By Dumpling Haus

Gyoza & Bun Haven 🥟🍵
Dive into comfort food with a Japanese twist! From juicy pork gyoza, premium wagyu gyoza, and hearty vegan gyoza, there’s a flavor for every craving. Don’t miss the fluffy steamed buns—whether it’s savory Chinese sausage, tender pulled pork nikuman, or the soft sweetness of a milk bun. Pair it all with refreshing sips like peach green tea and strawberry green tea for the perfect balance. 🌸✨

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Kappou TONBO

A traditional kappo restaurant with 92 years of history. Enjoy a wagyu roast beef bowl made with premium Japanese beef. Tender, flavorful slices are served over rice with a light sauce, bringing together elegance and comfort in one dish. Perfect to enjoy on-site or to-go.


92年の歴史を持つ老舗割烹。厳選和牛を使ったローストビーフ丼。やわらかく旨味あふれる肉を、ご飯と特製ソースで仕上げました。上品さと食べやすさを兼ね備えた特別な一杯です。店内でもテイクアウトでもどうぞ。

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TOKYO MINATO RICKSHAW “TANAKA-YA”

Experience a piece of Japanese tradition in the middle of the city with a rickshaw ride.
Tokyo Minato Rickshaw Tanakaya offers warm hospitality and lets you enjoy the charm of a classic jinrikisha.
Once a common mode of transport in Japan from the Meiji era to early Showa, the jinrikisha is now a part of cultural tourism loved by travelers worldwide.
With the runner’s strong pull and friendly guiding, you’ll see the city from a unique point of view, full of new discoveries.
Feel the wind on your face, move through the streets at a gentle pace, and enjoy a special moment unlike walking or driving.
The sight of a runner in traditional attire pulling the cart evokes the elegance and spirit of old Edo.

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GIFTech Japan NextCraft

A next-generation pure silver craft brand combining traditional Japanese metalwork, modern design, and AI-assisted creation. Skilled artisans hammer each pattern by hand, creating unique reflections under light. Silver keeps drinks hot or cold and enhances flavor. Over time, each piece develops a personal patina. A functional, beautiful item that adds quiet luxury to daily life.

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HATOKAI Bagel

Handmade bagels made with 100% “Haruyokoi” wheat from Hokkaido, slowly fermented with natural yeast. No refined sugar, only the wheat’s natural sweetness. The crust is firm, the inside is chewy, and each bite releases rich wheat aroma and flavor. Using only Hokkaido-sourced ingredients, these bagels are wholesome, comforting, and perfect for everyday enjoyment.

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Naruto Kitchen

Naruto Kitchen’s signature dish is the famed Wakadori Hanshin-age—half a young chicken, deep-fried whole—a local specialty born in the port city of Otaru, Hokkaido in the late 1950s. The skin is fried to a golden, crisp perfection, while the inside stays piping hot and bursting with flavorful juices. Seasoned simply with salt, the taste is clean and direct, letting the natural richness of the chicken shine through. Since its beginnings, the recipe has remained unchanged: no heavy batter, no unnecessary spices—just the honest flavor of chicken enhanced by careful frying. Even at an outdoor event, it’s served sizzling hot, making that first bite incredibly satisfying. Generous in size yet light on the palate, it’s a dish you can enjoy to the very last bite. Naruto Kitchen brings the hearty, no-frills food culture of Otaru’s port straight to Tokyo

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INOUE TORAO NOUEN

This special fruit dessert is made with fully ripe strawberries, carefully grown on our own farm in Nagano. The strawberries are quickly frozen right after harvest, then thinly shaved into delicate slices. No sugar or syrup is added—the natural sweet-tart flavor and fresh aroma of the fruit are all you taste. The moment it touches your tongue, it melts softly like snow, releasing gentle juice with every bite. Grown in Nagano’s ideal conditions—high altitude and big temperature changes between day and night—these strawberries are known for their rich sweetness and fragrance. The finish is refreshingly light, making it perfect as an after-meal treat or a cool snack on a warm day. Simple yet refined, it’s a dessert that celebrates the pure taste of the fruit.

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Kobayashi Crepe

Made with Japanese rice flour, these gluten-free crepes have a gentle sweetness and a pleasantly chewy texture. Because no wheat is used, the batter is light, letting the flavors of fresh fruit and cream stand out even more. Freshly cooked, the crepe gives off a warm, toasty aroma and feels soft as it melts in your mouth. It’s a safe choice for those who avoid wheat or gluten, and it’s a treat anyone can enjoy. With an elegant and colorful look, it’s perfect as a snack, a dessert, or even a gift. A simple yet refined sweet, made with care and quality ingredients.

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