May 31st | JAPAN Fes New York @East Village

Feb 4

Written By Jforward Group

HOURS:10AM-6PM

LOCATION UPDATE: East village (Astor place)

Vendors List

Featured

Taiyaki by Inari Zushi

Delight in crispy, golden taiyaki filled with classic flavors like red bean, matcha, taro, chocolate, and strawberry.
All options are vegetarian-friendly, perfect for a sweet festival treat✨🎉

Karaage by Karaageya

Marinated for two days in a secret blend of traditional spices, our karaage is irresistibly juicy and tender inside, while being perfectly crispy and golden on the outside. Every bite is an explosion of rich, savory flavors, designed to transport you straight to the streets of Japan. Freshly prepared and absolutely delicious, it's a culinary experience you won't want to miss🎌✨

Card Games & Merchandise by BATSU NYC

Experience the fun and excitement of BATSU! NYC through their unique collection of show-inspired merchandise. From stylish hats and shirts to custom card games, stickers, magnets, squeaky chickens, and other playful novelty items, their products bring the high-energy spirit of Japanese comedy and entertainment to life, perfect souvenirs for you to enjoy and remember the experience🎌✨

Onigiri by U NI Rice

Enjoy a selection of handcrafted onigiri 🍙 made with soft, chewy Japanese rice, authentic nori seaweed sheets, and savory fillings including pasteurized liquid whole egg and SPAM. Each piece is carefully prepared for a satisfying balance of texture and rich, comforting flavors, offering a modern twist on a classic Japanese favorite🎌✨

Japanese Jewelry by Castein Co.

Discover beautifully crafted Japanese jewelry ✨🎌, featuring elegant bracelets and more, each piece designed to add a subtle touch of artistry and meaning to your style. No machines, no shortcuts — just real hands, real heart, and real intention poured into every single creation 💫

Mochi by Mochi Mochi Sisters

Soft, chewy, and delightfully sweet 🍡✨, mochi is a beloved Japanese treat made with a delicate, smooth outer layer and a variety of delicious fillings. Each bite offers a unique texture and a perfectly balanced flavor, making it a fun and satisfying dessert.

Perfect for a quick treat or a sweet indulgence at the festival🎌, mochi brings a touch of tradition and joy in every bite.

Matcha Drinks by Chotto Matcha

Indulge in Matcha Lattes that are 100% customizable to be vegan and gluten-free 🌿💚. By using premium oat milk as a dairy alternative, each latte delivers a creamy, authentic Japanese matcha experience, perfect for anyone seeking a health-conscious, plant-based treat 🌱💫.

Mochi by Mochi Ron

Enjoy the soft, chewy texture of mochi🍡, a beloved Japanese treat with a delicate outer layer and a variety of delicious fillings inside. Handcrafted from 100% plant-based ingredients, each piece offers a perfect balance of sweetness and texture.

With an assortment of flavors to discover, mochi makes a delightful snack or a light, satisfying treat for any time of day.

Ikayaki by Happy L

Experience the Flavors of Ikayaki by Happy L! 🦑🔥 Enjoy their savory grilled squid, brushed with rich Japanese sauces and cooked to perfection. A true street food favorite you won’t want to miss! 😋✨

Inari Sushi by Inari Zushi

Delicate tofu pockets infused with rich dashi broth and filled with Japanese short-grain rice 🍚, topped with a variety of flavorful fillings . A perfect balance of tradition🎌 and creativity, crafted for an authentic yet modern Japanese street food experience✨

Takoyaki by TGAL Inc.

Enjoy crispy, savory takoyaki balls filled with tender octopus — a beloved Japanese street food classic.
Freshly made for a delicious, bite-sized festival treat. 🐙🔥

Teppan Squid & Sweet Potato Treats by Mingzhu BBQ

Savor teppan-grilled jumbo squid or indulge in sweet treats like crystal-glazed sweet potato and dessert boats.
Vegetarian-friendly options let everyone enjoy a delicious festival snack. 🦑🍠✨

A5 Miyazaki Beef & Spoon Sushi by Yakiniku Futago

Savor award-winning A5 Miyazaki sirloin, flavorful Gyu-Kushi skewers, and bite-sized Spoon Sushi, paired with classic Ramune soda.
Authentic Japanese flavors that bring the taste of Japan’s top meat festival straight to the festival.

Gyoza By Gyoza Station

Gyoza is a popular dish loved for the contrast between its crispy pan-fried wrapper and juicy filling. Fresh off the grill, it has an irresistible smell and texture, and it becomes even more satisfying with a dip in special sauce. It is easy to snack on, filling at the same time, and always a tempting choice at the festival.

Candied Fruit By Chan Bai Mei Desserts

Candied fruit is fresh fruit that has been slowly cooked in sugar syrup, preserving its natural flavor while adding a delicious sweetness. With a glossy, chewy texture, it’s perfect as a snack, dessert topping, or ingredient in baked goods. Popular worldwide, it’s a timeless treat enjoyed for its vibrant taste and long-lasting freshness!

Onigiri by Onigiri Town

Onigiri flavored, Ses salt, Tuna-mayo, and grilled salmon!

Matcha Croissant Cube by Softbite

Their signature fluffy soufflé-style pancakes, a beloved dessert hailing from Japan, are eager to make your acquaintance. At SoftBite, they are passionate about introducing these trendy Japanese delights to the hearts and taste buds of New Yorkers. You can enjoy the exclusive Matcha Croissant Cube only at JAPAN Fes!

📸: @feedyourgirlfriend

Nama Chocolate by ROYCE' CHOCOLATE

Nama Chocolate : Precisely crafted using only the highest quality ingredients, ROYCE' has been making exquisite, world class confections in Hokkaido (the northernmost island of Japan).

Wai Wai Karaage BENTO by BentOn

This bento is a traditional Japanese bento box that contains a well-balanced combination. Colorful and lively, and the bento is packed in a typically Japanese bento box container.

Okonomiyaki by Oconomi

Explore a savory paradise in the Japanese culture by trying out these delicious Japanese vegetable pancakes, Okonomiyaki by @oconomi_nyc Extra soft on the inside and topped with rich okonomiyaki sauce, Japanese mayonnaise, nori (seaweed), and katsuo (bonito flakes).

AUTHENTIC OSAKA TAKOYAKI BY KARLSBALLS

KARLSBALLS TAKOYAKI is the only foreign takoyaki business recognized by the Japan Konamon Association in Osaka, Japan.

Karl and his team are fully dedicated to bringing real, authentic takoyaki to the west, buy using

premium ingredients, craft homemade takoyaki sauce, executed on special copper molds not found anywhere in the United States. Come experience authentic, real takoyaki at Japan Fes by visiting Karl and is staff! Takoyaki is the most famous Japanese street food!!! Karl has been featured on NHK/BS1 news, Buzzfeed, The Cooking Channel, Vice Channel and many more media outlets!

Juicy Kobe beef yakitori by Yakitori Tatsu

The best Japanese grilled food is… Yakitori! ️ Yakitori is Japanese meat skewers! Comes with juicy meat and vegetables like green onion!

PC: @newyork.foodguide

Award Winning Ramen by Menya Jiro

The Best Ramen in the U.S. by Thrillist! The champion of JAPAN Fes Ramen Contest on 2016 and 2017.

Fluffy Imagawayaki by Catmint Wheel Cake

Wheel Cake, also known as “Imagawayaki,” a Japanese dessert that originated in Japan featured in Insider. Not only do we select the freshest and highest quality ingredients to serve the best wheel cakes in town, but we have also spent months perfecting our recipes in order to deliver the most luscious and unique taste to everyone.

Matcha Ice Cream by Smoove Ice Cream

Enjoy the rich taste of Black Sesame Ice Cream 🍦✨, made with dry roasted black sesame seeds for a deep, nutty, and earthy flavor. A beloved Japanese classic, this creamy treat is a must-try for fans of roasted, peanut butter-like flavors 😋 with many more delicious flavors to explore.

Omurice & Robatayaki by TJ Big Pan

Discover TJ Big Pan! 🍳🔥 Indulge in fluffy omurice paired with savory sauce and enjoy the bold, smoky flavors of their expertly grilled robatayaki. A must-try for lovers of authentic Japanese cuisine! 😋✨

Candy Fruit by Sweet Crunch TangHulu

Candy fruit

Katsu Sando by Mr.K Katsu Sando

Deep fried Chicken Breaded sandwich with white bread serve with Japanese mayo and Katsu sauce

Juice blends with an OJ base/Matcha + Orange Drink by Orange Juice Blends

Namek is a super refreshing matcha, yuzu and orange juice blend. Citrusy and earthy - imagine a tantalizing tango where the zesty essence of freshly squeezed oranges meets the serene embrace of smooth matcha.

Hokkaido milk tea by Cozy Tea Loft

Creamy tea made with Hokkaido milk here!

Vendors Info

Katsu Sando by KUU

Enjoy a crispy, golden cutlet ✨ layered with fresh cabbage and crunchy Japanese cucumber pickles for a refreshing bite. Finished with rich homemade katsu sauce and a drizzle of sweet chili cream sauce, each bite delivers the perfect balance of crunch, tang, and savory-sweet flavor🎌

Karaage by Karaage Kun

Enjoy crispy, golden Karaage✨, Japanese-style fried chicken marinated in savory soy sauce for rich, bold flavor. Fried to perfection and served with a creamy mayo drizzle, each bite delivers the perfect balance of crunch and juicy tenderness.

Fluffy Imagawayaki by Catmint Wheel Cake

2026nyb

Jforward Group

May 31st | JAPAN Fes New York @East Village

Vendors List

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